What to wear on your neck: The latest trends and practical guide for 2024
In recent years, men's accessories have gradually become the focus of fashion, especially neck decoration, which has attracted much attention from functionality to fashion. This article will combine popular topics across the network for the past 10 days to structure the analysis of what men wear on their necks in a structured manner.
1. Top 5 men's neck accessories hot search list in 2024
| Ranking | Single item name | Search popularity | Core selling points |
|---|---|---|---|
| 1 | Titanium Steel Cuban Chain | 985,000 | Light luxury texture/unallergic/neutral style |
| 2 | Magnetic ties | 762,000 | Wear in 3 seconds/no knotting/must-have for business |
| 3 | Smart healthy neck ring | 643,000 | Blood oxygen monitoring/cervical massage/Bluetooth connection |
| 4 | Customizable military necklaces | 528,000 | Military style/laser lettering/couple style |
| 5 | Small square scarf of mulberry silk | 416,000 | Sweat absorption and breathability/20+ germline method |
2. Guide to matching different scenarios
1.Business venue: The search volume of magnetic ties + simple cufflinks increased by 210% year-on-year, and the data showed that the dark blue color system was the most popular (63%).
2.Exercise and fitness: Smart neck ring with sweat detection function has become a new favorite, and a brand of new products sold out in 10 minutes in pre-sale.
3.Daily leisure: The stacked wind continues to be popular,"1 chain + 1 rope"The combination method has exceeded 500,000 related topics in Ins.
| Material | Price range | Suitable for the crowd | Difficulty in maintenance |
|---|---|---|---|
| Titanium Steel | RMB 200-800 | Sensitive skin | ★☆☆☆☆ |
| 925 silver | 300-1500 yuan | Daily wear | ★★☆☆☆ |
| 18K gold | 2000 yuan+ | High-end business | ★★★☆☆ |
3. Guide to avoid pits when purchasing
1.Allergy test: Recent complaint data show that exceeding the standard nickel release is the main problem (accounting for 38% of the complaints).
2.Size selection: The optimal length of a male necklace is 45-50cm. In the cases of return of a certain e-commerce platform, 67% of them are due to improper size.
3.Distinguish between authenticity and falsehood: Regular channel purchases should be recognizedGB/T 11887-2012National standard mark.
4. Experts predict trends
1.Technology integration: It is expected that a smart necklace with integrated temperature monitoring will appear in 2024Q3.
2.Sustainable Material: The search volume of recycled metal jewelry increased by 89% month-on-month.
3.Modular design: The necklace system with replaceable pendants has been patented by many international brands.
Conclusion:Men's neck accessories are evolving from simple decorations to multi-dimensional products of "function + fashion + health". It is recommended that consumers choose items that are both practical and aesthetically pleasing according to their actual needs, and pay attention to checking the product's safety certification information.
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